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Master in Marketing

Master in Marketing

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Master
Universität
3 terms
full-time
13800
Distance Learning

Programme

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

Students completing this master pursue careers in

  • Marketing Management
  • Brand Management
  • Marketing Research
  • Online Marketing

A sample of the Master in Marketing courses

  • Strategic Marketing
  • Marketing Communications
  • Digital Marketing

Requirements

Admission Requirements:*

  • 1 certified copy of bachelor's degree and transcripts
  • Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent

Applicants must also meet one of the following:

  • A GPA of 3.0 on a 4.0 scale
  • A satisfactory score on the GMAT or GRE
  • An interview with the academic dean

* Students not meeting these criteria will have an interview with the admission committee and will be considered on a merit basis.

Start dates

  • October
  • January
  • March

Degree Awarded

A state-recognized, university master’s degree accredited by Universidad Católica de Murcia (UCAM), Spain, and an EU Business School Switzerland private and internationally accredited master’s degree.

EU Business School Online Campus

Study business through flexible, online programs. EU opened its online campus in 2012, anticipating upward trends in corporate mobility and the busy agendas of business professionals. Through flexible schedules and multimedia tools, students can obtain a fully accredited degree in one year without having to miss out on their work schedule.

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Organisation

Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Montreux, Munich and online. We provide small, dynamic classes in English, with the best of both North American and European academic curricula. Our pragmatic approach to business education prepares students for a career in today’s rapidly evolving and globalized business world.

EU offers foundation, bachelor’s, master’s, MBA and doctoral programs, both on campus and online with business administration, communication, tourism management, international relations, sports management, digital media management, international business, marketing, finance, enterprise and human resources management, among others. Through our global network of academic partners, students can earn state-recognized degrees on EU campuses with the University of Roehampton in London, the University of Derby in the U.K. and the Universidad Católica de Murcia (UCAM) in Spain. Partnerships with Pace University in New York, the University of California in Riverside, Fisher College in Boston and Shinawatra University in Bangkok offer students the chance to earn a second qualification while studying in diverse and enriching environments.

Contact

EU Business School

Theresienhoehe 28
80339 München
Deutschland

E-Mail: info.muc@eumunich.com
Tel.: +49 89 5502 9595